Another question we often hear is, “What exactly do you do?” The short answer is, “We help your business communicate.” From there, it gets specific to the type of business, marketing budget, and desired end-result – public relations is not one-size-fits-all. What works for one client may be completely inappropriate for another.
However, before we can communicate effectively on a client’s behalf, we must listen. Understanding an organization’s goals, preferences, resources and customers are critical to achieving success. Customized to meet each client’s needs, goals and budget, the PR and marketing program is carefully formulated through a strategic process that includes research, goals, objectives, tactics, and measurement.
Encompassing a diverse portfolio, WordPlay’s clients include both business-to-business and business-to-consumer, within a variety of vertical markets. Our specific public relations and marketing services in Dallas Fort Worth include:
- Press Releases
- Direct Mail
- Trade Show Displays
- Website Copywriting
- Social Media
- Feature Articles
Remember, there is not ONE thing that will propel your business to success, but instead, it is the result of a comprehensive, ongoing marketing program that brings long term relationships, customers and sales.