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817.756.1233
817.756.1233
Hola from Cozumel!
I’ve wrapped up my summer vacation south of the border…and nothing gets my creative juices flowing more than sun, sand and the sea.
I’ve also discovered the saying is true: Things become crystal clear when you take a step back.
Or, in this case…relax on the beach, snorkel in turquoise blue water, watch the sunset, and eat the best coconut shrimp in the world.
This was my makeshift office in Cozumel, complete with thatched roof and ocean view.
By getting out of my routine and day-to-day tasks, I was able to focus on the big picture for my business:
This exercise, which I’ve documented in a spreadsheet, gave me three things every business owner needs to succeed:
What about you?
Have you taken a step back to determine how you should move forward for the rest of the year?
If not, I can help you do this in a one-on-one marketing strategy session…but, it won’t be at the beach, I’m say to say. 🙁
Adios, amigos!
P.S. It may sound like an oxymoron to do social media for your business while on vacation, but it’s a great opportunity to “shake things up” and get more engagement. I share tips and examples in this week’s episode of Marketing MOJO from Cozumel. Watch to the end to find out the 3 E’s of social media success…no matter where you are!
"My company has worked with Tracy on numerous occasions providing public relations services to clients of ours. I have always found her to be professional, an excellent writer and overall, just very good at what she does."
"Speaking from professional experience, anyone would be well served enlisting WordPlay in their communication strategy."
"I highly recommend Tracy Southers-Parker. She is a brilliant writer and has been a great help in improving our sales and customer calls. She is extremely responsive and I have been consistently getting great customer service from her and her team."
"I would HIGHLY RECOMMEND Tracy Southers from WordPlay to help with your marketing. Tracy simply "gets it done!"
"One of my favorite public relations people - we appreciate you so much Tracy Southers! If your company is in need of public relations, use Tracy! She's the best!"
"Tracy has always provided sound advice and guidance to us and our clients. Her work with us and our client is professional and on time. Her follow-up and focus ensured the work will be well written and give exactly the impression we want for our business."
"I have worked with many public relations professionals throughout the US and Europe. Tracy is by far the best! She will help take your company to new levels."
"Tracy helped Box Insurance launch a brand new service offering and walked alongside us to get the message out clearly and succinctly! To describe her as thorough does not do Tracy justice and her attention to detail is second to none!"
"I've worked with Tracy for several years and have always found her copywriting to be top notch. She's professional in every aspect, easy to work with, and consistently meets deadlines with a polished product that is ready to print."
"Tracy is very good at her job and has helped the bank tremendously on a regular basis!"
"My company has worked with Tracy on numerous occasions providing public relations services to clients of ours. I have always found her to be professional, an excellent writer and overall, just very good at what she does."
"Speaking from professional experience, anyone would be well served enlisting WordPlay in their communication strategy."
"I highly recommend Tracy Southers-Parker. She is a brilliant writer and has been a great help in improving our sales and customer calls. She is extremely responsive and I have been consistently getting great customer service from her and her team."
"I would HIGHLY RECOMMEND Tracy Southers from WordPlay to help with your marketing. Tracy simply "gets it done!"
"One of my favorite public relations people - we appreciate you so much Tracy Southers! If your company is in need of public relations, use Tracy! She's the best!"
"Tracy has always provided sound advice and guidance to us and our clients. Her work with us and our client is professional and on time. Her follow-up and focus ensured the work will be well written and give exactly the impression we want for our business."
"I have worked with many public relations professionals throughout the US and Europe. Tracy is by far the best! She will help take your company to new levels."
"Tracy helped Box Insurance launch a brand new service offering and walked alongside us to get the message out clearly and succinctly! To describe her as thorough does not do Tracy justice and her attention to detail is second to none!"
"I've worked with Tracy for several years and have always found her copywriting to be top notch. She's professional in every aspect, easy to work with, and consistently meets deadlines with a polished product that is ready to print."
"Tracy is very good at her job and has helped the bank tremendously on a regular basis!"
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